GUM Introduction: dVIN Labs

There will be some news coming soon - if you like champagne you’re going to love it. Any plans to be in Singapore for Breakpoint?

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Love this project. It solves a problem wine producers have had for 100s of years of not knowing exactly who is drinking their wine. Web3 at its best!

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Brilliant ideas discussed recently in the last Jup call.

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Thanks! Stay tuned for more JUP + dVIN collabs.

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I’ve been attaching this problem from different angles for 20+ years. The industry is so atomized digital transformation has been impossible before blockchain. I haven’t been this excited about a technology in 20 years.

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Interesting project to say the least. I think leaning into a marketplace for rare and expensive lines is probably best course of action. Finding it hard to rationalise why wine lovers would take the time out to give feedback with the incentive of being rewarded with $VIN tokens. Already I get discounts directly from the suppliers for this information and repeated business. Furthermore, consumers can determine the success of a particular wine by the amount of sales so producers would be unlikely to buy your data.

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not planned yet, but could be a possibility. I’ll give Tristan a nudge to see what else is in for the Mad Lads!

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Thanks! There are a few blockchain-based marketplaces for wine already that are doing well. The issue is that they are all stovepipes with no transparency across platforms. dVIN is a unified protocol that many marketplaces, exchanges, DTC platforms, etc. can be built on top of. We think consumption data in exchange for $VIN is a good phase 1, focused on the most engaged wine lovers - similar to airmiles programs that at first targeted frequent business fliers. DePIN as a phase 2 will produce chain-of-custody and provenance data that will provide valuable incentives all the way through the value chain that don’t exist today. And finally unified transaction data is really critical to a smooth-running and transparent global marketplace, as well as providing critical business intelligence to winemakers. There is already a very large market for data in the beverage industry - the issue is that the data for wine has always been low quality and expensive. Our goal with $VIN is to make it high quality and cheap.

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I love this idea, but I’m also curious about how it will look in the end. You talked a lot about investment-grade wine during the planetary call, and I’m wondering if you see a future in which investments in wine are treated as investments in any other commodities. Some might want to open and drink it, and share in that experience, whereas others might want to buy it, hold it and sell it as it appreciates in value, much like other commodities, and tokens, which we are most familiar with.

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Hey dVIN Labs!

Recently saw you guys on the Planetary Call and would love to have you on the JUP and Juice podcast to discuss DVIN more!

If you’re interested, reach out to “saxweb3” (devID: 1259981124030173216) or “wake5” (devID: 127776013848412160) on Discord.

Or DM “saxweb3” or “wakegmi” on X.

(Please ensure you use the correct contact information, double check devIDs and twitter handle spelling, don’t get scammed. We will never ask for money, seed phrases or private information).

Alternatively you can fill out this form on Jup Eco: https://ve.jup.eco/form

Look forward to hearing from you,

JUP and Juice Podcast

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Already reached out! Looking forward to it!

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The asset class for investment-grade wine is about $300B. There are even markets and indeces: Indices | Liv-ex

The problem is that there is no transparency, transactions are incredibly expensive, there is very little access to the market unless you are an insider, and opacity is incentivized by the incumbents.

Tokenizing rare wine will bring in transparency, fast and cheap transactions, and we think a ton of liquidity and new investors.

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Wow! What an interesting project, this is such a neat way to utilize RWA.

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I love that! Thank you for the reply, and also for being so proactive within the Jupiter community. You have something really interesting going on here, and I can’t wait to see how it it develops.

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Just did a great 2+ hour AMA on the Jupiter subreddit. Lots and lots of great questions - check it out here: Reddit - Dive into anything

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Counterfeit and sub standard wines have been a problem for a long time. With dvinlabs all of these will be answered. Did not know that you have been developing since the last cycle. Keep it up!

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