Expand Jupiverse

After I heard Meow talk about how Jup stands for growth, I looked for some ideas to expand the jupiverse, and I hope that the team and the community will like it, and I strongly believe that we are capable to doing it.

SUPER BOWL🏈

Every year the SuperBowl breaks the record for being the most watched telecast event in history. in 2023 SuperBowl viewers were +115M and in 2024 +123 across many platforms (not just broadcast, and not including public watch parties, or pirated streams) and actually watching the commercials has become an integral part of our culture.
I’ll keep it short & sweet: Their role is to prepare a SuperBowl commercial for 2026 (1 full year).
Below is a list of reasons to allow this legacy to unfold:
Unmatched exposure; Super Bowl ads hit over 100 million viewers.
Commercials are key and audiences actively tune in for ads as much as the game.
Ads go viral and become social media hit topics beyond broadcast.
Social medias buzz invokes viral engagement, expanding brand presence and interaction.
A stage where we can run that unique, memorable ads that help elevate brand recognition and favorability.
Just right for impactful advertising to a receptive audience.
Brings a global audience of visitors and it offers global brand awareness or global branding.
CONCLUSION:I’ve seen Coinbase do it and have their site crash. This is our time to show everyone that Jupiter is capable of doing it and SUCCEEDING

Crypto sponsor’s for Super Bowl:

FORMULA 1🏎️

Formula 1 Grand Prix: Why Jupiter Exchange should sponsor it or sponsor a car
Massive Global Audience
Formula 1 is one of the sport that has been watched across the world. No one in the US could have missed it: the 2023 Miami GP had over 3.1 million viewers in the US alone! Sponsoring an F1 race would earn Jupiter Exchange the attention of millions of possible new users all around the world.
Reaching a Premium Audience
F1 fans are typically affluent, tech savvy and, sometimes, very passionate about innovation. Sponsoring a Grand Prix is a way for Jupiter Exchange to connect with high net worth individuals and tech forward enthusiasts to build brand recognition among a vital target market.
Unmatched Global Visibility
In over 200 countries F1 races are broadcasted. Jupiter Exchange in effect also secures the international visibility of having a Grand Prix sponsoring, and in this way positions itself as a global player in the financial space. It can help to get their user base beyond local markets.Fan Engagement Opportunities
F1 sponsorship has a lot to do with fan engagement. Jupiter Exchange could create special promotions, behind the scenes content and create exciting, exclusive experiences that will directly resonate with the passion that F1 fans have.
Being able to sponsor a race means Jupiter Exchange is able to leverage the tens of millions of social media followers that the F1 ecosystem has and also draws extra attention to it throughout social media.
Cryptodotcom flashy branding adorns Aston Martin’s cars, while Binance partners with Alpine to create limited-edition fan tokens

Crypto sponsor’s for FORMULA 1 :

UFC🥊

Jupiter Exchange sponsoring UFC fights could be a strategic move for several reasons, especially given the intersection of sports and cryptocurrency:
UFC is massive across the globe and events are broadcast to so many countries. If Jupiter Exchange is planning for the international expansion of the exchange, pairing with the global brand like UFC might increase the viewability of the exchange in the world as there exists the multitude of users from different countries.
Jupiter Exchange could benefit from being one of the sponsors for high profile UFC events, placing logos in the Octagon right during the fight, on the fighter gear, and on broadcast news. And that constant exposure can build up strong brand recognition in a very competitive crypto market.
UFC fans have already seen various tech innovations as part of the sports entertainment package, from live betting integration to NFT drops. Crypto companies, including exchanges, can further enchance the experience Jupiter then might offer UFC some kind of exclusive deals, like Fight tickets discounts, UFC merch discounts or UFC PPV subscription discounts for users on exchange. Cross promos can give a spike to your user engagement and new sign ups.
As Jupiter Exchange is likely aiming for international growth, partnering with a global brand like UFC can boost its visibility worldwide, helping to attract users from different markets

Crypto sponsor’s for UFC:

Football & basketball :basketball: :soccer:

Sponsoring football and basketball teams offers a significant opportunity for Jupiter Exchange to gain traction and visibility in the competitive cryptocurrency space. Here’s why such sponsorships would be valuable:
Football (Soccer) is the world’s most popular sport, with billions of fans globally. Basketball, especially the NBA, also commands a large and diverse international audience. Sponsoring these teams or leagues can put Jupiter Exchange in front of a vast, worldwide fanbase.
This exposure across multiple markets can accelerate Jupiter’s growth and user acquisition on a global scale, helping it reach potential users who may not yet be involved in cryptocurrency.
Sponsorship deals often include branding opportunities during games, on team jerseys, digital ads, social media, and even fan engagement platforms. This consistent brand visibility can cement Jupiter Exchange as a household name.
In-stadium ads, on-field logos, and digital placements during game broadcasts can give Jupiter immense exposure to millions of viewers, both live and through various media channels.
Collaborations with teams could offer exclusive promotions, such as ticket discounts, VIP
experiences, or merchandise in exchange for using or trading specific tokens on Jupiter’s platform, incentivizing crypto adoption.
Popular football and basketball players often have massive social media followings. By sponsoring a team, Jupiter Exchange may also get opportunities to partner with these athletes to promote the brand through personal endorsements or social media campaigns.
Athletes can serve as ambassadors for Jupiter Exchange, reaching fans who trust and follow them, further legitimizing the exchange and increasing user trust.
Jupiter could enhance fan experiences through crypto-based promotions, contests, or rewards. participate in exclusive events, or enjoy perks such as attending team training sessions, meet-and-greets with players, or behind-the-scenes stadium tours, all facilitated via the Jupiter Exchange platform.
Offering such experiences will engage fans emotionally and create a positive association with Jupiter Exchange.
By investing in sponsorships with major football and basketball teams, Jupiter Exchange canincrease its visibility, build trust, drive user adoption, and engage with a global audience, all while differentiating itself in the competitive world of cryptocurrency.

crypto sponsor’s For Football & basketball :

In last I am very excited. I want to know your opinions about this idea and discuss it together JUP is home J4J

2 Likes

These are some great Ideas!

The superbowl and F1 would be awesome but expensive.

UFC wouldnt be our target market tbh, ive seen a lot of sponser fall through as well as the facts the crypto.com and veechain wouldnt allow another token to be promoted. This is an amazing idea to expand! i would have never have thought of that!

4 Likes

Think this is a good idea and also good options suggested. It’s just a matter of finding which one of them that fits well with Jup ethos.

3 Likes

I like the growth mindset way of thinking.

I do agree that Jupiter could benefit from building an in-house marketing team to work on growth beyond the niche. There’s enough people in the community who have many years of working experience in marketing. I myself have been over 10 years in online marketing.

I think the mentioned marketing methods are great mainstream ones. If you look at Crypto,com they have over 100 Million users, almost all thanks to their strong marketing efforts. But these (especially Coinbase and Binance) are very easy to onboard onto and to use for the average Joe.

Product improvement first

Right now the Jupiter product is still very much in development. It’s easy for someone on Solana but it’s hard to onboard a parent or a neighbour without guiding them through the steps. With streamlined platforms and exchanges it’s very clear how to ‘sign up’ and what the next steps are. Jupiter would greatly benefit of some kind of onboarding landing page where it would have each step from making Phantom wallet to adding funds etc.

I think the most user friendly way would be a page with onboarding, an integrated wallet, fiat or USDC onramp capability, and just some simple buttons like ‘Buy Bitcoin’ (which would lead to swapping USDC to WBTC) and ‘Buy Solana’ (which would lead to swapping USDC to SOL) etc.

My point is that by improving the product for the masses, you’d be setting yourself up to onboard 100 Million real users. The marketing is to bring them in, but for a good marketing campaign you first need a good conversion rate. Otherwise you would reach many people without being able to convert them into new users.

Building a simplified version of Jupiter for the masses would improve the conversion rate and marketing ROI greatly. Just like most big exchanges have a regular and a Pro version and toggle switch. The current version would be the ‘Pro’ version, and the simplified version would be the regular version.

The simplified could leave out anything complicated like DCA, Limit, perps etc, automate slippage, limit asset availability to strict list verified only, and simplify all the language like Swap becomes Buy etc. One you have a tested and refined simplified version of the Jupiter product, you’re ready to do mass media and onboard millions of new users.