Introducing the JUP & JUICE Working Group (JJWG)
The JJWG is a Podcast content (JUP & JUICE), content support (JUICECAST) and ambassadorship focused working group.
Why We Are Here: Details
JJWG views everyone as a potential DAO participant and voter. However, DAO engagement is mostly limited to Discord, often only during and briefly after votes.
JJWG extends the DAO to other platforms, increases participation, and provides ambassadorship for the DAO and Jupiter.
Our goal is to provide content and services that capture reach beyond Discord.
By leveraging JUP & JUICE and JUICECAST services, we simplify complex topics like tokenomics, budgets, airdrops, and ASR rewards, which occupy a large portion of Discord discussions and moderation efforts.
JJWG makes it easy to understand and participate in the DAO, engage with proposals, explore Jupiter products. Connecting everyone with the people making that it all possible.
What We Do: Details
Expand and Amplify the DAO
Bridge gap between Discord and X showcasing the DAOâs people, culture and events to a broader audience. Providing ambassadorship for the DAO and Jupiter, connecting with new communities.
The DAOs microphone, capturing and representing community voices and events. Offering ambassadorship outside of the DAO.
JUP & JUICE
Podcast and content covering proposals, launchpad details like tokenomics and budgets and offering humanization to individuals involved.
JUICECAST
Manage broadcasting needs for DAO events, providing effortless and quality execution for event hosts, amplifying event reach. JUICECAST will also provide marketing materials (e.g. cinematic posters) for events as a TWG.
Below are some recent JUICECAST highlight metrics.
Working Hours
Provide a contact point in and out of the DAO, with a strong presence in voice chats, support, and outreach. Ambassadorship through consistent and reliable communication.
Reduce Workload for Others
Deliver clear, engaging content on DAO news, events, product updates, and votes.
Fostering Greater Involvement
Boost engagement during DAO events and votes with JUP & JUICE and JUICECAST.
Alternative Proposal Platform
Offer a fun and accessible platform for sharing proposals with a larger, more diverse audience than Jupresearch.
Grantee and Prospective WG Support
Provide platform that makes progression in the DAO fun and detailed. Used as inspiration and case study behind recently passed DAO grant vote.
Case for a DAO Podcast: Details
Why Do We Want a Podcast?
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Rapid Growth: Podcast listeners grew from 275 million in 2019 to 505 million in 2024, with projections reaching 650 million by 2026
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Trust & Influence: 87% of Americans trust podcasts more than social media
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Effective Marketing: 56% of listeners consider a purchase after hearing a podcast ad, power in generating leads.
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Significant ROI Potential: The booming podcast industry is valued at $23 billion. The Kelce brothers recently signed a $100 million podcast deal with Amazon.
JUP & JUICE Advantage
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DAO Voice: JUP & JUICE aspires develop DAO cohesion and reach
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Reach: Consistence and quality, JUP & JUICE expands the DAOâs reach
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Growth Potential: Growing podcast and web3 audience
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Community Building: Support for an ever engaged Jupiverse and beyond
The Web3 Podcast Opportunity:
Web3 podcasts are increasingly relevant as interest in web3 grows.
JUP & JUICE is positioned, with Jupiter DAOâs support, to become a core contributor.
Web3 Podcast Leader Examples
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Bankless: Over 200,000 subscribers
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The Defiant: Known DeFi coverage
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Crypto Top Trading Signals: Appeals to Web3 traders
There is a gap for a DAO orientated podcast in market leaders.
- JUP & JUICE: A Jupiter DAO podcast
Conclusion
The DAO web3 podcast niche represents a promising opportunity for JUP & JUICE and Jupiter DAO.
Success of other podcasts demonstrates demand for high-quality content, JUP & JUICE is positioned to capitalize on this boom, delivering Jupiverse content to an existing and growing audience.
Sources
Podcast Statistics: Facts & Trends from 2024 Data*
12 Best Web3 Podcasts You Should Listen To*
x.com*
Problems and Solutions: Detail
Accessibility Challenges: Issues with comprehension, time, disabilities, jargon, and language barriers. Solutions: live streams, summaries, and ambassadorship.
Proposal Understanding Challenges: Barriers due to knowledge gaps, unclear proposals, and complex topics. Solutions: Livestream breakdowns, and ambassadorship for broader understanding.
Vote Mechanics Challenges: Misconceptions, such as; ASR rewards, budgets and time limits. Solutions: Frequent content and ambassadorship championing clear communication.
DAO Information Challenges: Updates and culture often limited to Discord or Jupresearch. Solutions: Summaries, deep dives, event broadcasts, and ambassadorship to expand reach and network with other communities.
Complexity Challenges: Technical language and topics create barriers. Solutions: Simplification, humanization, and ambassadorship to broaden accessibility.
How We Got Here: Details
- Received three micro-grants without asking
- Used as case study and inspiration behind recently passed grants and trial procedures
- Maintained daily presence in the DAO, actively supporting the community
- Demonstrated resilience, adaptability, determination, and commitment
- Built engagement metrics consistently over time